Key Account Field Sales Manager – Off Consumption

Key Account Field Sales Manager – Off Consumption

Reports Too: Regional Sales Manager            
Function: Sales            
Area: South Africa             
Number of Reports: 0    

Overall Responsibility:    
The FSM is tasked with new business in the region, as well as maintaining and growing existing relationships and accounts. Weekly Call Cycles will be established to maximise the time spent in the trade. The role focusses on the full spectrum of identified key off-consumption, corporate retailers, franchise outlets and independent liquor chains      

Focus Area 2: Main responsibilities of Focus Area  

  • Implement and develop promotional activity to drive consistent pull in relation to the channel management process                  
  • Influence liquor retail pricing within segments                  
  • Maintain stock levels within segments                  
  • Using Commercial conversations/arguments/calculations to influence                  
  • Influence the placement of our products to maintain the best cold and ambient space                  
  • Manage B.T.L placements          


Focus Area 3: Main responsibilities of Focus Area            
Outlet Service     

  • Develop great business relationships                  
  • Maintain customer call rate and frequency                  
  • Conduct regular account reviews


Requirements of the Role    

  • Post Matric Qualification in Sales/Marketing                  
  • A minimum of 2 years’ experience in Sales/Marketing in a FMCG environment
  • Valid unendorsed Code 8 drivers licence                  
  • Basic knowledge of PC and Microsoft office                  
  • Merchandising experience strongly preferred                  
  • Regional languages competence                  
  • Beverage industry experience strongly preferred


Preferred Skills/Competencies
Sound interpersonal skills and the ability to build relationships
Ability to work independently                  
Time management skills                  
Persuasiveness and selling ability                  
Strong achievement orientation                  
Beer knowledge and processes                  
Exceptional verbal ability and communication skills                  
Commercial Acumen                                

NB: Specific duties/responsibilities will vary from time to time: the above list is intended to indicate the general nature of the post and is not exhaustive. The post holder will be expected to be flexible in supporting the business by undertaking any other responsibilities which are aligned with this job level    

Job Department: Sales
Job Location: Western Cape

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